The concept is simple: one product, one fruit, one strong visual universe. XUP! — Fruits in Motion A vibrant CGI exploration where product visualization meets fresh visual storytelling. Built around color, repetition, texture, and simple motion systems, this project transforms everyday fruit into a bold visual identity.
DOOH applications through CGI and Motion.
This is not just product rendering. It is building a visual language around freshness.
Mango | Mandarin Orange | Strawberry.
Each flavor creates its own world through contrast, density, and rhythm.
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A few more projects from the studio.
